Founder
Iselin Haaland
Having my own sportswear brand has been a dream for a long time. From studying in university, traveling to different countries for modelling, being a content creator and at the same time working out every day - my go to outfit has always been any kind of sports clothes.
They should be comfortable, flexible, flattering, good quality and make you feel good.
However, I was always struggling to find the perfect sports set that would fulfil all my requirements.
This is why I decided to start my own fitness brand. To create the perfect everyday sportswear that makes you feel amazing from the moment you put it on.
The brand
Signature Aesthetics
Iselin Sportswear represent a harmonious blend of sophistication and athleticism.
Each collection is meticulously designed to embody a sense of timeless elegance, featuring clean lines, exquisite detailing, and a color palette that ranges from bold and vibrant to understated and refined.
Empowering the Modern Woman
Iselin celebrates the modern woman who values self-care and wellness.
Beyond just clothing, the brand fosters a community of like-minded individuals who are passionate about health, fitness, and personal growth. Iselin's message is clear: you can be strong, stylish, and successful without compromise.
"It's a lifestyle"